First phase of Titijaya’s 3rdNvenue fully booked

PETALING JAYA (Jan 9): The first phase of Titijaya Land Bhd’s 3rdNvenue project located at the Embassy Row in Jalan Ampang, Kuala Lumpur was fully booked overnight.

According to a statement today, the developer had organised a private preview event on Sunday for existing customers to select their units from the 1,110 lifestyle office suites in the first phase.

The event received staggering reception as some customers had queued up as early as 4am on the preview day to choose and book their units.

3rdNvenue is a leasehold mixed property development with an estimated gross development value of RM2.1 billion, jointly developed by Titijaya Land and CREC Development (M) Sdn Bhd.

Sitting on 6.06 acres of land, the project will comprise four blocks with a total of 2,400 units of lifestyle office suites, serviced apartments and retail lots.

The first phase of the development, dubbed Neu Suites, has a total of 1,110 units across 42 storeys. The selling price starts from RM299,000 for a 430 sq ft unit.

Titijaya Land executive director Charmaine Lim Puay Fung said the positive response for 3rdNvenue shows the market’s confidence and strong follower base for property products by the company.

It could also be an early sign of recovery in the local property market, the developer said.

“With a prestigious address along Embassy Row at Jalan Ampang and surrounded by reputable malls, hotels, hospitals and various amenities, we are optimistic that we shall continue to receive good response for 3rdNvenue, while the strong branding of Titijaya Land also plays a key role in attracting a large group of buyers,” she said.

“We always believe that having the right product at the right location, combined with attractive pricing — are always the key ingredients of a winning strategy,” she added.

Lim noted that with the expertise and branding from Titijaya Land and CREC Development, the company is confident that the development will spur strong interests for commercial and residential properties within the prime area.

“We will work towards creating unique products that can drive the market demand and trend,” she said.

CREC Development is a wholly-owned subsidiary of China Railway Engineering Corporation (M) Sdn Bhd, which is in turn a wholly-owned subsidiary of the world’s second largest construction company, the Hong Kong-listed China Railway Group Ltd.