JLL launches exciting opportunity in London

Property buyers eyeing the international market know one of the success determiners is to ride the buying journey with a well-reputed agency which can provide accurate evaluation and top-notch service. Hence, among the first firms to come to mind is JLL Property Services (Malaysia) Sdn Bhd (JLLPS) (NYSE: JLL – Fortune 500 company).

With a string of awards under its belt, such as the Asia Pacific Property Awards (APPA) 5-Star-Best Real Estate Agency Malaysia for three consecutive terms from 2017 to 2020, 5-Star-Best Property Consultancy Malaysia 2018–2019, National Real Estate Awards by MIEA – Commercial Real Estate Firm of the Year for three consecutive years from 2017 to 2019 and Most Tech-savvy Real Estate Firm 2019, JLLPS – headed by Country Manager, YY Lau – is a household name among property owners, occupiers and investors. 
 
“We share best practices, knowledge, and expertise with the Global JLL Network and ensure that clients in Malaysia receive exceptional service at all times,” stresses Head of International Residential, Christine Wong.

London’s brightest new neighbourhood
 
In its latest launch, JLL is presenting an exciting new opportunity in a popular investment destination – London. Named White City Living, the development is located at the heart of West London, the most happening district in the UK.
 
Touted as “London’s brightest new neighbourhood”, White City Living is sited within the £8 billion regeneration project termed the White City Opportunity Area. The whole masterplan, spanning 110ha, is a collaboration between the local government and the private sector. It will house over 6,000 new homes amidst Europe’s largest shopping centre, a world-leading academic campus, 2.2 million sq ft of office space and a major business district dedicated to the creative industries. All these are set to create 20,000 new jobs in the next five years.
 
Malaysians who plan to stay here as their second homes can indulge in one of their favourite pastimes because right at their doorsteps is a plethora of F&B, entertainment and shopping in Westfield London, which will host 400 retail outlets featuring some of the most exclusive international brands as well as Harrods’ new store.  

White City Living will also enjoy the prestige of being adjacent to a world-class university – Imperial College London – with its new 23-acre campus; while other top universities – UCL, LSE and King’s College – are all within 30 minutes of the development.

Lending a vibe of dynamism to the development is the Television Centre, which is home to BBC Worldwide. This world-leading hub with three broadcasting studios, renowned theatres, music and entertainment avenues will transform the area into a hive of creativity.

 
To access Central London, residents of White City Living can utilise two underground stations at the development’s entrance, where three key Tube lines will bring commuters to the rest of London in a breeze. Popular hot spots like Bond Street, Oxford Circus, Notting Hill, Holland Park and Kensington are all within mere minutes.
 
Another feature that makes the 12-acre White City Living stand out is its eight acres of landscape comprising a new five-acre park and water gardens.
 
“In land-scarce London, this generous landscape is a very rare valuable luxury,” Wong points out.

 
A prestigious address 
White City Living is now releasing its third phase called Cassini Tower. At 35 storeys, the new iconic landmark will accord its residents unobstructed vistas across the whole city. 

Undertaken by one of the country’s leading developers, the Berkeley Group, under its subsidiary, St James, buyers can be assured of high quality finishings and exquisite designs by Patel Taylor Architects.
Residents will enjoy world-class facilities at a Home Club equipped with a 17m swimming pool with adjoining sun terrace, therapeutic hydro pool, dining room with private kitchen, gym, resident and business lounge, two 12-seat private cinema and an entertainment suite. 


Besides a 24-hour concierge, the residences are secured under a comprehensive security system encompassing audio/video door entry systems and CCTV to all external areas of the development.
With all these distinguished features, White City Living is set to be a sought-after address by the affluent locals and expatriates, drawing quality owner-occupiers and tenants comprising senior academia staff, the finest business talents and well-heeled international students.

Wong assures investors seeking to diversify their portfolio, saying: “Throughout our 10 years- plus experience in the global market, UK has proven to be a safe haven for investment. All the units are usually tenanted quickly. Even during the lockdown, all tenants renewed their agreements. There were no requests for rental rebates or waivers.”

Besides consistent rental yield of 3.5% to 4% per annum, JLL anticipates an average 5% per annum capital gain, adding that the investment is also a strong hedge against inflation, and the pound sterling has low currency risk.

Started in Sept 2017, White City Living development is slated for full completion in 2028.
 
Priced from £780,000, Cassini will be ready by Q42023, so those who hop in now can expect ample room for future upside potential.
 
JLL provides one-stop hassle-free advisory services ranging from legal, taxation, mortgage to the handover and even letting and resale.

Exclusive launch
Interested buyers are invited to attend an exclusive launch (by appointment only):
Date: Aug 15 and 16 (Sat and Sun)
Time: 10am – 6pm
Venue: Park View 1, Level 2, Mandarin Oriental Hotel, Kuala Lumpur 
 
Those who sign up at the event will enjoy *legal fee and stamp duty contribution by the developer (*terms apply).
 
To set up an appointment, call:
Christine Wong at +6012 908 6318; [email protected]
or simply fill up the following form and they will get back to you:
https://internationalresidential.jll.com.my/contact-us?return_to=node/492
 
For more information, click on:
https://internationalresidential.jll.com.my/apartment-new/london/white-city-living