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SkyWorld Development Group

Strong team behind strong brand

“Let’s Talk” bridges the communication gap between the higher and lower levels in SkyWorld’s two-tier management practice. This policy allows middle and senior management to have free access to all levels of employees to discuss work processes, and the executive levels are given the opportunity to work directly with the middle or senior management for their work tasks.

“SkyWorld has a strong employee value proposition to create an exceptional workplace experience so that we can continuously attract, retain and engage with our talents. We are doing that because talents are definitely the most valuable asset for SkyWorld”
Lee Chee Seng, Chief Executive Officer, SkyWorld Development Group

Having won the Kincentric Best Employer for four years, SkyWorld Development Group has only one simple ingredient to its success – keep the employees happy.

“SkyWorld has a strong employee value proposition to create an exceptional workplace experience so that we can continuously attract, retain and engage with our talents. We are doing that because talents are definitely the most valuable asset for SkyWorld.

“They are the best brand ambassadors. We believe when our employees are happy, our customers will be happier!” says SkyWorld Development Group CEO Lee Chee Seng.

With an extensive experience of completing over RM2 billion mega projects in his previous portfolio, Lee is well known amongst industry peers as an innovative leader, who is also well-versed in the construction and property industry.

Together with other top management personnel of SkyWorld, the executive director Datuk Lam Soo Keong, Lee was hand-picked by the executive chairman of SkyWorld Datuk Seri Ng Thien Phing, based on SkyWorld’s core criteria which call for visionary and charismatic leaders who share the same directions and goals, have experience in the industry and innovation mindsets, and most importantly, are aggressive.

“We believe the way to survive a pandemic storm like right now is to be aggressive, just like what our core value states – Dare to Lead, Let’s Talk and Get it Done,” Lee notes.

Lee explains that “‘Dare to Lead’ is one of the core values that helps to groom leaders in SkyWorld. Supported by its “bottom-up decision-making” policy, it helps to develop and train employees to make sound decisions.

Meanwhile, 'Let’s Talk' bridges the communication gap between the higher and lower levels in SkyWorld’s two-tier management practice. This policy allows middle and senior management to have free access to all levels of employees to discuss work processes, and the executive levels are given the opportunity to work directly with the middle or senior management for their work tasks.

Lastly, 'Get it Done' helps to create a culture of accountability and responsibility as the leaders want the employees to take ownership at work, which will promote higher performance.

Picking the right partner

Besides being very careful in employing the right people, SkyWorld also has a very strict standard on selecting its working partners to achieve a high quality of work.

“SkyWorld will provide sufficient training and share the latest industry knowledge with our working partners in SkyWorld Quality Centre,” Lee shares.

He stresses that in order to achieve the desired quality and commitment, the project management office and audit team will check on its working partners’ portfolios and experiences, make site visits to their existing and ongoing projects, check on their material handlings and quality inspections for their building materials and to make sure that they are the right driver at the right seat.

“We also choose a partner that is willing to grow together with SkyWorld, sharing the same values and spirit as us and willing to accept new challenges,” he points out.

Challenges during pandemic

“At SkyWorld, we practise continuous improvement as we have fashioned the company as a learning hub. SkyWorld conducts interactive and effective workshops or trainings from time to time. This helps develop the employees’ skills and strategies for successful communication within modern business environments,” Lee highlights.

To ensure the workplace is safe for all, SkyWorld also provides Covid-19 Care Kits for all staff and strongly encourages video call meetings instead of physical meetings, while the office is also well-equipped with disinfectant mist machines,face masks and sanitizers at every floor.

Meanwhile, the company has never neglected the safety of the employees during the pandemic. It has rolled out a vaccination programme for all staff and their families, business associates as well as for public.

Lee recalls when all the sales galleries were closed for two months due to the national lockdown to curb the spread of Covid-19, the team had limitations on meeting clients.

However, they did not just sit and wait for time to pass. They acted fast to develop virtual showrooms, conduct project briefings with prospects via Zoom, Google Meet and video call tools and even develop the E-SPA for clients to sign sale and purchase agreements without needing to meet up with a salesperson physically.

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