KUALA LUMPUR: Property developer OCR Land Holdings recently offered RM15,000 worth of cash vouchers for only RM1,500 through Groupon Malaysia, or 90% off the cash vouchers for the purchase of its Canary Residences in Cheras Hartamas, Kuala Lumpur. The online deal started on Feb 19.
Canary Residence is a gated and guarded town villa development featuring 66 four-storey and three-storey homes with clubhouse facilities. The three-storey villas have built-ups from 2,395 sq ft while its four-storey villas are from 3,191 sq ft. The leasehold project has a gross development value of RM90 million.
According to a statement by Groupon Malaysia, the cash vouchers are valid for the down payment for the units priced from RM1.196 million to RM1.675 million during the redemption period from Feb 19 to May 15.
“We are pleased to have this opportunity to work with Groupon as online engagement has become an exceptionally effective means for us to reach out to a new generation of discerning home buyers,” OCR sales and marketing manager Daniel Wong said, adding that the project is close to upcoming mass rapid transit stations (Phoenix Plaza and Leisure Mall) and is scheduled to complete in mid 2015.
The voucher allows purchasers to enjoy the additional rebate on top of the special rebates offered by the developer including developer interest bearing scheme or interest reimbursement scheme and free sales and purchase legal fees.
According to its website, OCR was first established in 1989 and its first project, Villa Dahlia Townhouse, was launched in 2011. Among other completed projects by the developer are Casa Utama, Beverly Residence and a series of duplex townhouses known as Westwood, Chestwood Terrace and Eastwood.
|An artist's impression of Canary|
residence in Cheras Hartamas.
All these projects are situated within the vicinity of Bandar Utama in Petaling Jaya. Current projects by OCR are Residence 8 in Old Klang Road and its first commercial small office home office suites called PJ5 in Kelana Jaya. OCR is a subsidiary of the OCR Group that is involved in construction, property management, trading, aquaculture farming, restaurants, automobile business, sports and advertising.
Groupon Malaysia country general manager Rafiz Razali said: “As we continue to build on our position as Malaysia’s top social e-commerce platform, it is our ambition to be able to constantly provide customers with new deals and experiences which set new benchmarks in value, uniqueness and sheer joy so that we may continue to adhere to founding principle of delivering amazing life experiences.”
Previous Groupon deals featuring properties have proven to be incredibly popular among its customers, he added. “They provide attractive opportunities to capitalise on Malaysia’s increasingly high value property market. Moving forward the company would continue to explore the potential of property deals on its social e-commerce platform.”
This article first appeared in The Edge Financial Daily, on March 1, 2013.
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