IMBRT is now known as Iskandar Rapid Transit

JOHOR BAHRU (Nov 10): Iskandar Malaysia Bus Rapid Transit (IMBRT) is now officially known as Iskandar Rapid Transit.

In a statement on Nov 9, the Iskandar Regional Development Authority (IRDA) said the winning name was submitted by Syazlina Jasni, who was chosen among more than 200 entries received by IRDA for the contest organised last April to May this year.

It said the grand prize winner of the Brand Name Contest would walk away with a RM5,000 cash prize, while the second and third place winner would receive RM3,000 and RM2,000 respectively, as well as a one-year Iskandar Rapid Transit Travel Pass each.

Johor Menteri Besar Datuk Ir Hasni Mohammad said the participation showed that Johoreans were excited and looking forward to welcoming the new integrated public transport service in Iskandar Malaysia and the first comprehensive Bus Rapid Transit system in Malaysia. 

“With our vision for Iskandar Malaysia to be a strong and sustainable metropolis of international standing by 2025, we believe Iskandar Rapid Transit will increase the mobility of the people in the state and become the backbone of the public infrastructure connecting to the main transportation hubs in Iskandar Malaysia, Senai Airport, Rapid Transit System, Larkin Sentral and Puteri Harbour,” he said.

The Iskandar Rapid Transit, when fully implemented, would be able to connect 55 feeder routes and 44 direct routes with the main route covering 28 stations.

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