With the easing of restrictions and the increasing vaccination rates, people are emerging from months of isolation enforced during the Covid-19 pandemic peak periods and are eager to reconnect with things they have missed out on.
“That is why the most exciting part for The Tropika is the commercial development. Construction will be completed by next month and then we will be handing over to our main anchor tenant, Jaya Grocer, which we are excited to have on board,” Berjaya Land Bhd senior general manager for property sales and marketing Tan Tee Ming enthuses.
The Tropika is a mixed development located in the mature neighbourhood of Bukit Jalil, Kuala Lumpur and surrounded by ample greenery – a feature not often found in a development in KL city.
Situated on 6.5 acres of freehold land, The Tropika consists of 868 residential units spread across four towers with built-ups ranging from 732 to 1,318 sq ft. All four residential towers are expected be completed in 1Q2023 while its commercial components will be completed in 2Q2022.
Both Tower A and B are fully sold out, while Tower C is about 70% sold. “We will be launching Tower D when C hits about 80%. It is timely to launch [Tower D] next year, together with the commercial component which will be a catalyst to The Tropika – a neighbourhood mall of sorts,” Tan tells EdgeProp.my.
There will be nine double-storey shops fronting the road, and all these shops will be F&B establishments, according to Tan. Besides Jaya Grocer, he shares that Starbucks and Baskin Robbins, among others, have signed up.
“The idea of the [commercial component] is to add value to the residents. During this pandemic, I have come to realise some experiences like dining out and meeting with friends cannot be replicated [online]. It will be nice for the residents to be able to dine and enjoy the convenience of food choices right downstairs whenever they don’t feel like cooking,” says Tan, adding that Berjaya Land is in talks with a chiropractor and a spa establishment as well.
“People do want to come out. Take for example Berjaya Times Square, which is under Berjaya Land’s management. The number of footfall has been steadily climbing since the easing of the lockdown. Retail sales are picking up tremendously. Interestingly, the theme park has also seen record numbers. We are doing extremely well.
“As for The Tropika, we are considered a boutique development. The number of shoplots will add convenience and cater to the lifestyle of the homebuyers. Even if a handful (around 10%) of residents from the 868 units were to head downstairs for a meal, it will be enough for the F&B outlets to do well,” says Tan.
Catered for locals
Tan stresses that Berjaya Land is building The Tropika mainly to cater to the local market, for those who favour the Bukit Jalil address and looking for a development which could offer them quality management service and good facilities.
“In fact, in most of our launches, only a small percentage consists of foreign buyers. With the present new Malaysia My Second Home (MM2H) policies, it is going to be even more difficult to target them. Thus, we have decided to develop this project with the locals in mind,” says Tan.
To differentiate Berjaya Land from its competitors, the developer tries to ensure all bedrooms come with en-suite bathrooms in its residential developments. “Our founder Tan Sri Vincent Tan is very into this en-suite bathroom concept. Due to Covid-19, people spend more time at home and this feature bodes very well [with the homebuyers],” adds Tan.
Meanwhile, a number of buyers of The Tropika have been attracted by the popular Chinese schools in the neighbourhood such as SJK(C) Lai Meng and Tzu Chi International School. “In fact, many buyers here have Tzu Chi in mind,” notes Tan.
What’s in store for 2022? Tan shares that Berjaya Land will be assisting Berjaya Assets Bhd (developer of Berjaya Times Square) in marketing a new development in the heart of KL.
“It will be a serviced apartment built on a prime land in between Berjaya Times Square and Bukit Bintang City Centre (BBCC). Once again, it will be targeted at locals. There will be two floors for F&B outlets and a sky restaurant at the top with the serviced apartments in between,” Tan reveals.