• Zaini is currently executive vice president of the group, a position he held since July 1, 2020.

SHAH ALAM (May 29): S P Setia Bhd has appointed Datuk Zaini Yusoff as its new chief operating officer (COO), effective July 1, 2023.

Zaini is currently executive vice president of the group, a position he held since July 1, 2020.

Zaini will report to the chief executive officer, Datuk Choong Kai Wai and “be responsible for strengthening the company's operating model to support growth through transformation”, stated S P Setia in a media release.

Zaini was the chief operating officer of I & P Group Sdn Bhd; starting his career at Penang City Council, Asia Control System Impac and Shimizu Corp before joining I & P Group in 1991.

Zaini has “37 years of experience providing strategic and operational leadership”, stated the developer. He joined S P Setia as divisional general manager in 2017 following the acquisition of I & P Group by S P Setia.

"Promoting Datuk Zaini is part of our internal succession planning. We truly have the best-inclass team, and with him taking on the COO role, I'm confident we will continue to progress strongly in 2023 with a robust operating model that will empower our team to deliver an unmatched calibre of properties and services to our customers," said Choong.

Zaini is a civil engineer who earned his BSc (Hons) in Civil Engineering from Memphis State University, Tennessee, US.

He is currently the exco member of Real Estate and Housing Developers' Association (Rehda) Malaysia and chairman of Rehda Selangor (2022-2024). He also sits on Lembaga Zakat Selangor head office development monitoring committee for the construction of the new Lembaga Zakat Selangor Headquarters. He is also a board member of Lembaga Perumahan dan Hartanah Selangor (2023/2024).

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