Zoey Lee turns transactions into lasting trust on her path to high performance

Zoey Lee’s career in real estate is a journey defined by a pivotal mindset shift that occurred in 2018. For her, the turning point was realizing that being an agent was less about selling properties and more about solving her client's problems. This fundamental change in perspective transformed her from a transactional salesperson into a trusted consultant, a shift she credits as the key to unlocking her high-performance journey.

The decision to focus on problem-solving became the key accelerator for career growth.

“My turning point was in 2018 when I realized that being an agent isn't just about selling properties; it's about solving problems. That mindset shift transformed me from a salesperson into a consultant and was the key to unlocking my millionaire journey,” she said.

She sets her yearly goals by working backward from her vision, breaking down her targets into weekly and monthly activities. She maintains accountability by sharing her goals with her team and mentor, ensuring she is always on track.

An unwavering dedication to continuous learning and staying ahead of market trends defines the ability to deliver superior value to clients.

“My biggest differentiator is my dedication to continuous learning. I invest a lot of time and money in training and professional development. My clients know that when they work with me, they’re getting advice based on the latest market trends and a commitment to excellence,” she explained.

She maintains her motivation by focusing on her "why" and her desire to create a better life for her family and team. She credits her consistency to a disciplined routine that treats her business as a profession, not a hobby.

“I stay motivated by focusing on the ‘why’ behind my work. It's not just about the money; it's about the lives I get to change. My consistency comes from a disciplined routine, I treat this business like a profession, not a hobby,” she shared.

Zoey views service, sales, and self-growth not as separate goals but as a connected cycle where each area supports the others. Her immediate focus is to increase her annual sales by 20%, a target she plans to achieve by expanding her client base and refining her marketing strategies.

She focused on building her experience by taking on every listing she could, from small apartments to rental units, as now her portfolio is more specialized, focusing on high-end residential and investment properties. She also credits mentorship and networking for a big part of her success, having learned valuable insights from experienced colleagues. For her future, she is dedicated to building a large, high-performing team and establishing a training program that ensures new agents can succeed faster than she did.