Lodha UK brings new London development to Malaysia

LODHA UK, the British development subsidiary of India’s Lodha Group, exhibited its new London apartments — Lincoln Square — in Kuala Lumpur at the weekend (Nov 26 and 27).

“Malaysia is an important market for us and we are excited to be launching Lincoln Square in the region,” says director of sales Charlie Walsh in a press release.

Lincoln Square saw a 50% take-up rate of its first phase, the North block, in less than three months from the launch. The second phase, West block, was recently launched.

“We have received strong interest and sales from Asian buyers who have recently visited London and want a home for their children while they are studying or for themselves while they are doing business in the capital,” says Walsh.

The 206,000 sq ft development has four blocks — North, South, East and West — with a total of 203 units. Each block comprises 10 floors and two basement levels.

Layouts range from studios to 4-bedroom apartments as well as two penthouses. The units to be released in Malaysia are 1 to 3-bedroom. Built-ups start from 572 sq ft and the units are selling from £950,000 (RM5,200,000).

Lincoln Square is located next to the London School of Economics and a short walk from King’s College London. Opposite the development are the historic Royal Courts of Justice and Lincoln’s Inn Fields, with the cultural hub of Covent Garden to the west and the City to the east.

“Lincoln Square occupies an enviable island site, surrounded by world heritage, first-class education and excellent transport connectivity, providing residents access to the best the city has to offer. So, we expect to see strong demand from purchasers seeking the exclusivity of such a development combined with this level of convenience,” says Knight Frank Malaysia senior manager of international project marketing Dominic Heaton-Watson.

The facilities include a 25m-long swimming pool, spa, gymnasium, a private club, library, cinema room, private dining room for up to 36 people and snooker and games rooms. There is also a private courtyard within the development.

Lodha Group is India’s largest real estate developer by sales and has several landmark developments including World One in Mumbai, the world’s tallest residential tower. The group has 28 ongoing projects across London, Mumbai, Pune and Hyderabad and Bangalore.

This article first appeared in City & Country, a pullout of The Edge Malaysia Weekly, on Nov 28, 2016. Subscribe here for your personal copy.