KUALA LUMPUR: Datuk Redza Rafiq on Monday, Dec 28 was appointed CEO of the Northern Corridor Implementation Authority.
Prior to this Redza served for three years as managing director of Cyberview Sdn Bhd, the landowner and master developer of Cyberjaya.
The Northern Corridor Economic Region (NCER) is one of the regions identified under the Ninth Malaysia Plan for the promotion of balanced and equitable national economic development. It covers Perlis, Kedah, Penang and Perak. The NCER is to be developed over a period of more than 20 years.
Redza will have his work cut out for him as much has been expected of the NCER, but its progress has been disappointing. However, he brings with him a strong track record at Cyberjaya where he turned the development of the smart city around.
Known as someone who likes to think out of the box, Redza is credited with dismantling the status quo, repositioning the development initiative of Cyberjaya and created a new enabling support mechanism to propel Cyberjaya ahead.
Under his leadership Cyberjaya saw the implementation of several unique initiatives designed to attract both foreign and domestic direct investment into the cybercity. As a result, by the end of 2009, Cyberjaya had recorded an impressive 512 local and international companies, based in the cybercity.
The government is hoping Redza's appointment will act as a catalyst for a renewed drive in the development of the NCER.
One executive who knows Redza, expects he will bring in new approaches to how things can be done.
Rezda already has a connection to the Northern Corridor through a wholly-owned subsidiary of Cyberview, Fabtronic. The company provides outsourced IT manufacturing services based in Penang.
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