UEM Sunrise launches rewards campaign

KUALA LUMPUR: UEM Sunrise Bhd has launched a customer rewards campaign called Signature Selection that will run from Sep 1 to Oct 31. The campaign offers discounts and rebates on purchases of selected UEM Sunrise products during the period, and lucky buyers stand a chance to win cars and holiday vouchers.

“We understand that it’s a tough market now but we believe this gives us the opportunity to entice potential buyers,” said UEM Sunrise CEO and managing director, Anwar Syahrin Abdul Ajib at a press conference to launch the campaign yesterday.

Signature Selection comprises UEM Sunrise's central and southern products.

The group’s central products include 11 Mont’Kiara and Residensi 22 Mont’Kiara, as well as Symphony Hill’s Schubert 2 and 4 (2-storey terraced houses), Schumann 2 (2-storey terraced houses) and Beethovan (3-storey semi-detached houses) in Cyberjaya and Verdi eco-dominiums.

Its southern products are East Ledang Lakeside Twin Villa (2-storey semi-dees), Regent’s Park (bungalows), Residensi Ledang (townhouses), Noble Park (2-storey bungalows), Impiana (condominiums), Nusa Idaman (2-storey semi-dees and 2-storey terraced houses), Nusa Bayu (apartments and 2-storey terraced houses), as well as Estuari Gardens (2-storey terraced houses) and Teega (condominiums), which are located in Puteri Harbour.

There are 60 cars to be given away, such as a Jaguar XF, Range Rover Evoque, Mercedes C200, Mercedes A250, and Honda Jazz.

The campaign’s other prizes include holiday vouchers worth between RM25,000 and RM50,000.

“This is an opportunity for us to reward and thank our loyal customers, who we refer to as Tresorians, for their support throughout the year. It’s also a chance for us to recruit new members to experience the Tresor Card,” said UEM Sunrise acting chief marketing officer Zadil Hanief Mohamad Zaidi.

This article first appeared in property+, a section of the digitaledge DAILY on Aug 28, 2015. Download property+ here.