KUALA LUMPUR (Nov 20): Cheras has again proven a property hotspot with the emergence of a new serviced apartment development, The Locus @ KLCV (KL City View), which has an indicative price of RM1,000 psf.
Located diagonally opposite Sunway Velocity, the final parcel of the KLCV project is jointly developed by Warisan Tradisi Sdn Bhd, Brunsfield International Group and Dewan Bandaraya Kuala Lumpur.
The Locus @ KLCV is currently open for registration and the soft launch takes place this weekend.
Sitting on leasehold land measuring over an acre on Jalan Cheras, the development comprises a 26-storey block that houses 160 units of studio, 1-bedroom and 2-bedroom apartments, some of which are dual-key units.
These have a built-up area of between 550 sq ft and 1,100 sq ft, and are priced between RM590,000 and RM1.2 million. There will also be retail units at the podium level available on lease.
Brunsfield Development Sdn Bhd general manager of sales and marketing Felix Ng Tiam Chai tells The Edge Property that “the development is just 10 minutes’ walk to the two upcoming MRT stations (Cochrane and Maluri) and is accessible via major roads such as Jalan Cheras, Jalan Loke Yew and Jalan Pudu.”
The development's close proximity to downtown Kuala Lumpur has allowed for a design that maximises views of the city centre, while mitigating exposure on its east-west axis to the sun. All units will have a balcony, and come partly furnished with kitchen cabinet, hood, hob and air-conditioning.
Facilities include an open-air sky gym and infinity sky pool on Level 25, and a private atrium garden on Level 6 exclusively to ten serviced apartments. Apart from the two MRT stations, amenities in the area include Ikea Cheras, Aeon Taman Maluri and several schools.
Ng said the strategic location of The Locus @ KLCV, coupled with its nearby amenities and low density, would be a key selling point in a weak property market.
“With the current market conditions, projects in strategic locations will continue to sell,” he says.
Ng believes the property market will remain cautious next year due to the many uncertainties affecting the economy as well as other factors that have affected the buying behaviour and loan eligibility of potential customers.
“However, savvy buyers will continue to take advantage of current market conditions to invest in prime property in strategic locations, coupled with the right package offered by the developers. When the economy picks up, lending policies, developers’ packages and eligibility assessments may once again differ,” says Ng.
Want to look at other properties in Cheras? Click here.
This story first appeared in The Edge Property pullout on Nov 20, 2015, which comes with The Edge Financial Daily every Friday. Download The Edge Property here for free.
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