WB Land to launch phase 2 of Frontier Industrial Park

Wong (left) and Woon standing in front of a model of the Frontier Industrial Park.

JOHOR BARU: WB Land Sdn Bhd will launch the second phase — Frontier 2 — of its maiden project, Frontier Industrial Park on July 19. The launch will be officiated by Johor Menteri Besar, Datuk Seri Mohamed Khaled Nordin.

“We are excited and grateful that the Menteri Besar will grace our launch next week and we are happy that Frontier has done Johor proud,” said WB Land general manager and director Wong Yen Yap in a press statement recently.

Frontier Industrial Park has also won the “Five-Star Best-in-Malaysia” award for industrial development at the recent Asia Pacific Property Awards (APPA) 2014. Frontier Industrial Park sits on 136 acres (55ha) freehold land in Taman Desa Cemerland in Ulu Tiram, Johor, and has a gross development value (GDV) of RM600 million.

The RM354 million Frontier 2 spans 62 acres and encompasses 86 semi-detached units and six detached units. The built-ups for the semi-detached units are from 7,008 sq ft to 13,395 sq ft while the built-ups for its detached units are between 23,409 sq ft and 65,156 sq ft. The units are priced from RM2.2 million to RM9 million.

“Frontier 2 epitomises a ‘green home’ for industries and its location, within the matured industrial area of Ulu Tiram, enhances its appeal to industries in Johor and nearby Singapore,” said WB Land head of marketing, Kevin Woon.

“We further challenged the norms of factory design by providing a dormitory for workers so buyers do not have to worry where to house their workers. Our buyers particularly love this. The secured workers’ dormitory would be ready in the first quarter of 2016.”

The second phase is expected to be completed in the fourth quarter of 2015.

Frontier 2, in Ulu Tiram, is within Iskandar Malaysia and it is only 15 minutes to Johor Port, 25 minutes to Woodlands checkpoint and 30 minutes to Senai Airport.

“We have taken the bold decision to offer a centrally-located park complete with a gym, jogging tracks and pavilions as we want to give better value to our buyers who are looking for more than just factories to work in.

“With greater emphasis to work-life balance and healthy living in today’s society, we are certain our buyers will appreciate these features,” Woon added.

WB Land Sdn Bhd is the property arm of Woon Brothers Construction Sdn Bhd, which has a 38-year track record.

An artist’s impression of the largest semi-detached unit for Frontier Industrial Park.

This article first appeared in The Edge Financial Daily, on July 11, 2014.